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Ipsos Media, Advertisement, Market, and Opinion Research Institute, founded in 1990, is a dominant player in the Hungarian economic and social research industry. The company that is owned partly by the international Ipsos group and partly by the management of the company has followed the development of the Hungarian economy and has gradually broadened its portfolio beyond political and social research. Being one of the market leaders Ipsos Insitute today offers its clients market, advertising, public opinion, media and telecommunication research services that meet their requirements. The outstanding performance of the company is well reflected by the dynamic growth of revenues, which have doubled in the past five years. The branded research products and the customized survey methods provide optimal solutions for all market and social participants. The main driver of the dynamic progress of the past years has been the highly qualified expert team planning and executing the researches of Ipsos Insitute that meet the research requirements of the clients by applying internationally or locally developed world standard methods.